« Drop DRM or become irrelevant - why the music industry needs to drop DRM, and sell unprotected digital music, NOW | Main | Sonific SongSpotsプラグイン Japanese FAQ »

March 05, 2007

WIRED Blogs on New rates for Wecasting (prohibitive webvasting rates will choke net radio)

This development is worrying, for sure. Rather than going for a revenue share that could be added to a minimum fee (per channel, or per user?)Radio_future_1922 , the proposed rates will simply make webcasting utterly impossible. Keeping in mind that - unlike traditional radio - the costs of providing streams actually go up proportionally with the # of users, too, these licensing costs would be commercial suicide.

So where does that leave webcasters: direct licensing (tedious but maybe a good alternative), move to different countries?  Be sure to check the comments - some good stuff here.  But once again: here is another example of killing the golden goose. Arghhh!

WIRED Blogs: Listening Post.

Those fees will add up quickly for larger webcasters; the Radio and Internet Newsletter (RAIN) calculates that, assuming that the average station plays 16 songs per hour, sites would have to pay "about 1.28 cents" per listener per hour using the 2006 rate, and would owe this retroactively, in addition to licensing fees going forward.  RAIN's math indicates that the rate would render Internet radio unsustainable, or at the very least, more ad-laden than terrestrial radio -- and that's before the songwriters' licenses are taken into account:

    "Even adding in ancillary revenues from occasional video gateway ads, banner ads on the website, and so forth, total revenues per listener-hour would only be in the 1.0 to 1.2 cents per listener-hour range.  That math suggests that the royalty rate decision — for the performance alone, not even including composers' royalties! — is in the in the ballpark of 100% or more of total revenues."


TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341c59be53ef00d835403ea753ef

Listed below are links to weblogs that reference WIRED Blogs on New rates for Wecasting (prohibitive webvasting rates will choke net radio):

Comments

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Music2.0 - The Book!

  • Now only Euro 19.95! To order the book,
    or download the pay-what-you-want pdf,
    visitmusic20book.com

    Music2.0: Gerd Leonhards Essays on the Future of The Music Industry

Delicious Network

September 2008

Sun Mon Tue Wed Thu Fri Sat
  1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30        
Blog powered by TypePad
Member since 03/2004

The Future of Music, Media & Entertainment